In the spirit of the leap year extending the shortest month, Checkers South Africa introduces a special braai event featuring Prof. Will Bry, PhB, the renowned authority on all things braai. As February gets an extra day, it’s the perfect time to gather around the fire and listen to Prof. Bry’s message about the importance of braaiing in any situation. Whether it’s a celebration or just a regular day, firing up the grill and enjoying South Africa’s favorite braai lineup, including the award-winning Championship Boerewors, is always a great idea. This campaign, titled ‘Leap-Year Braai with Prof. Will Bry, PhB,’ was launched in South Africa in February 2024 by Checkers South Africa. This film medium campaign, relevant to the Retail Services industry, aims to inspire and delight braai enthusiasts nationwide.
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