In today’s Ukraine, the challenge of preserving cultural heritage looms large. Kyiv’s tourist-cultural hub, in collaboration with Kyiv Digital, spearheaded a groundbreaking project to digitize museum treasures. Brain Tank, our creative agency, undertook the task of visually showcasing Ukrainian culture through captivating videos across six prominent museums in Kyiv:
- National Museum of Arts named after Bohdan and Varvara Khanenko
- National Museum of Ukrainian Folk Decorative Art
- National Museum “Kyiv Picture Gallery”
- Museum of Prominent Figures of Ukrainian Culture
- National Center of Folk Culture “Museum of Ivan Honchar”
- Historical and Memorial Museum of Mykhailo Hrushevskyi
Titled ‘Digitalization of Museum Heritage — A Path to Preserving History,’ this professional campaign unveils a transformative journey in Ukrainian culture. Launched in February 2024, Brain Tank’s innovative approach combines 360°, digital, and film media to enrich public utility and promote tourism. Delve into the essence of Ukrainian history and heritage through 13 captivating media assets meticulously crafted by Brain Tank.
