Domino’s and Meat and Livestock Australia Introduce the Aussie Lamb Meat Tray
Domino’s has teamed up with Meat and Livestock Australia (MLA) to bring a new and exciting range of Aussie Lamb pizzas to their menu. To celebrate this delicious addition, they’ve enlisted the help of Australia’s official Lambassador, Sam Kekovich. Known for his passion for lamb, Kekovich is the perfect spokesperson to launch this campaign and spread the word about these mouthwatering pizzas.
Introducing the Aussie Lamb Pizzas
The partnership between Domino’s and MLA is all about bringing high-quality Australian lamb to pizza lovers across the country. These new pizzas feature succulent, locally-sourced lamb that highlights the best of Australian produce. The combination of tender lamb and Domino’s signature pizza recipes promises a culinary experience that is both familiar and delightfully unique.
Sam Kekovich: The Perfect Lambassador
No one embodies the spirit of Australian lamb more than Sam Kekovich. As the official Lambassador, Kekovich has been a vocal advocate for Australian lamb for years. His enthusiastic and charismatic personality makes him the ideal choice to represent this campaign. By joining forces with Domino’s and MLA, Kekovich aims to showcase the versatility and deliciousness of Aussie lamb in a fun and engaging way.
The Classic Aussie Meat Tray Raffle
To add an extra layer of excitement to the campaign, Domino’s and MLA have organized a classic Aussie meat tray raffle. This nostalgic element brings a sense of community and tradition to the campaign, resonating with Australians from all walks of life. The meat tray raffle is a beloved Australian pastime, often seen at local pubs and events, and it perfectly complements the launch of the new lamb pizzas.
Campaign Details
The “Aussie Lamb Meat Tray” campaign, launched in May 2024, is a celebration of Australian food culture. It aims to bring people together through the love of good food and shared experiences. The campaign includes a film that captures the essence of the partnership and the joy of enjoying great pizza with friends and family.
Embracing Australian Traditions
Domino’s and MLA’s collaboration goes beyond just promoting new pizza toppings. It’s about embracing and celebrating Australian traditions and flavors. The campaign highlights the importance of supporting local farmers and enjoying the best produce Australia has to offer. By incorporating elements like the meat tray raffle, the campaign connects with consumers on a deeper, more nostalgic level.
A Flavorful Future
With the launch of the Aussie Lamb pizzas, Domino’s is expanding its menu to include more diverse and exciting flavors. This partnership with MLA is just the beginning of what promises to be a flavorful future for the brand. By focusing on quality ingredients and innovative recipes, Domino’s continues to solidify its position as a leader in the food industry.
Conclusion
The “Aussie Lamb Meat Tray” campaign is a perfect example of how Domino’s and Meat and Livestock Australia are bringing together great food and cherished traditions. With Sam Kekovich leading the charge, this campaign is set to capture the hearts and taste buds of Australians nationwide. Whether you’re a long-time lamb lover or new to the flavor, these new pizzas are sure to impress. So, join the fun, try the new Aussie Lamb pizzas, and maybe even win a classic meat tray in the process.
