Nestled in the heart of Dubai stands a marvel of modern architecture and luxury: One Za’abeel. This iconic landmark, brought to life in a powerful new film by production company electriclime° and Kerzner International, represents the epitome of sophistication and elegance in the bustling metropolis of Dubai.
Directed by the talented British filmmaker Hopi Allard, the film captures the essence of One Za’abeel, showcasing its grandeur and breathtaking beauty against the backdrop of the vibrant Dubai skyline. With meticulous attention to detail, the film highlights the unparalleled features of One Za’abeel, including its status as the home to One&Only’s inaugural urban resort, the pioneering SIRO fitness and recovery hotel, and the awe-inspiring architectural marvel known as The Link – the world’s longest cantilever soaring 100 meters above the city.
From immersive culinary experiences crafted by Michelin-lauded chefs to glamorous nightlife venues and transformative wellness facilities, One Za’abeel offers an unparalleled lifestyle experience for the discerning global citizen. Through captivating visuals and dynamic linking techniques, the film transports viewers on a mesmerizing journey through the myriad offerings and spaces within the iconic building.
Inspired by a fashion aesthetic, the film’s architectural focus and immersive sound design elevate the viewer’s experience, accentuating the fluidity and elegance of One Za’abeel’s design and ambiance.
Published in the United Arab Emirates in February 2024, the ‘One Za’abeel’ campaign represents a captivating fusion of content and film media, curated by electriclime° to showcase the pinnacle of hospitality, tourism, and travel in Dubai. With its evocative storytelling and cinematic visuals, the campaign offers a glimpse into the unparalleled luxury and sophistication awaiting visitors and residents alike at One Za’abeel.
