Mondlicht Studios is elated to unveil its latest venture—a series of captivating animations showcasing the new Panerai Radiomir watches. These exquisite timepieces carry a rich legacy dating back to 1935, when the first prototype emerged, courtesy of Giuseppe Panerai, designed for the Italian Royal Navy’s underwater missions. The task at hand for Mondlicht was to breathe life into three distinct videos for the Radiomir Quaranta, Radiomir Otto Giorni, and Radiomir Annual Calendar Goldtech™, accentuating the historical ties that bind these watches to the illustrious heritage of the series.
The storyline seamlessly weaves together imagery of the Eilean, a legendary yacht constructed in 1936. This vessel, meticulously restored between 2006 and 2009 for Angelo Bonati, the visionary CEO synonymous with Panerai for nearly two decades, serves as a metaphorical bridge connecting the contemporary additions to the Radiomir collection with the brand’s rich historical tapestry.
The Panerai Radiomir series has garnered an impeccable reputation over the decades. Renowned for their exceptional functionality, reliability, and precision, these timepieces have become favorites among divers, collectors, and watch connoisseurs alike. Being entrusted with the creation of animations for this iconic brand is a source of immense pride for Mondlicht Studios.
Published on June 19, 2023, under the title ‘Panerai Radiomir,’ this professional campaign signifies a digital milestone. Crafted with precision and finesse by Mondlicht Studios, the campaign stands at the intersection of the Fashion, Personal Accessories, and Sportswear industries, boasting a collection of three mesmerizing media assets. Step into the world of Panerai Radiomir, where history meets modernity in a symphony of elegance and craftsmanship.
