When it comes to good food, there’s nothing quite like the taste of Pollo Campero. And now, they’re taking things up a notch with their latest campaign, “Vive a Todo Sabor.”
Picture this: every moment, big or small, filled with flavor and passion. That’s the essence of “Vive a Todo Sabor,” Pollo Campero’s new positioning that celebrates life’s savory moments.
So, what’s the scoop? Well, Pollo Campero isn’t just about serving up delicious chicken—it’s about embracing life with gusto, savoring every bite, and making memories that last a lifetime. Whether you’re sharing a meal with loved ones, savoring a solo snack, or simply enjoying the flavors of life, Pollo Campero is there to elevate the experience.
And let’s talk about the campaign itself. Created by the creative minds at GRAVITI BBDO, “Vive a Todo Sabor” is more than just a marketing gimmick—it’s a celebration of all things delicious. From mouthwatering TV spots to eye-catching outdoor ads, this campaign is all about capturing the essence of Pollo Campero and sharing it with the world.
Published in Guatemala in May 2024, this campaign is a testament to Pollo Campero’s commitment to bringing joy, flavor, and passion to every meal. So, the next time you’re craving a taste of something truly special, remember to live life “a todo sabor” with Pollo Campero. Trust us, your taste buds will thank you.
