In today’s fast-paced world, access to reliable transportation is essential for pursuing professional opportunities. Recognizing this need, Renault Group is committed to making mobility accessible to all through its innovative program, “Cars to Work.”
Bridging the Gap: Renault’s Inclusive Mobility Program
Renault Group understands that not everyone has access to traditional financing solutions for vehicle ownership. To address this gap, they’ve introduced various new and used vehicle leasing options tailored for individuals facing financial constraints. These leasing solutions are made possible through Renault’s CareMakers inclusive mobility program, supported by a network of dedicated partners.
Partnerships for Inclusive Mobility
Renault has forged strategic partnerships with organizations such as social prescribers, financial institutions specializing in constrained budgets, and players in inclusive mobility. These collaborations ensure that Renault’s mobility solutions reach those who need them most, including job seekers and individuals facing economic challenges.
Making a Difference: Solidarity Offers That Change Lives
To qualify for Renault’s inclusive mobility program, applicants must reside in metropolitan France, have a mobility need related to their professional endeavors, and meet specified income criteria. The program targets individuals with an annual reference tax income of up to €14,000 per household unit.
Comprehensive Services Offered:
- Vehicle Acquisition and Leasing: Renault offers sustainable solutions for acquiring or leasing new or used vehicles. This includes long-term leasing options or purchase with a buyback option. Individuals benefit from reduced fuel, maintenance, and repair costs compared to owning an aging vehicle. The program also facilitates microcredit financing for the first increased rent installment.
- Maintenance Services: Participants enjoy significant discounts on maintenance services, including parts and labor, at Renault’s extensive network of over 300 affiliated garages. These discounts help alleviate the financial burden of vehicle upkeep, ensuring participants can maintain their vehicles affordably.
Innovating for the Future: “Voitures de Future Fonction”
Renault Group goes the extra mile with its “Voitures de Future Fonction” initiative. This innovative offering targets individuals on trial periods, allowing them to defer vehicle payments until the fourth month, providing crucial support during the job securing process.
Spreading Awareness: Public Information Campaign
Renault Group launches a comprehensive public information campaign on March 23, 2024. Developed by Publicis Conseil, the campaign aims to raise awareness about Renault’s CareMakers program through digital and television platforms. With captivating video content, the campaign highlights Renault’s commitment to inclusive mobility and its impact on individuals’ lives.
Renault’s “Cars to Work” campaign represents a significant step towards creating a more inclusive and accessible mobility landscape, empowering individuals to pursue their professional aspirations with confidence and ease.
