In the hustle and bustle of everyday life, there’s one thing that everyone can relate to: the dreaded moment when you realize you’re running out of toilet paper. It’s a scenario that has plagued households for generations, and in a new digital short film titled “The Unraveling,” Scott® Bath brings this common bathroom dilemma to life.
The Unraveling is a 3-minute digital short that follows the story of Stephanie and Jordan as they prepare their home for weekend guests. What starts as a routine task quickly turns into a source of stress for Stephanie when she realizes that her preferred toilet paper, Scott® 1000, is not stocked in their home. As the days pass, Stephanie’s anxiety mounts, culminating in a frantic search for toilet paper on the day of their in-laws’ expected visit.
The short film serves as a cautionary tale, highlighting the importance of choosing a toilet paper like Scott® 1000, known for its long-lasting benefits. With 1000 sheets per roll, Scott® 1000 offers peace of mind, ensuring that you always have what you need to finish the job without worrying about running out.
Ken Champa, U.S. Senior Marketing Director Household Care and Scott® Bath at Kimberly Clark, emphasizes the brand’s commitment to providing consumers with reliable products. “Consumers shouldn’t be left feeling unsure if their toilet paper is going to last,” says Champa. “By stocking Scott® 1000, you can help avoid common bathroom scenarios like the one depicted in The Unraveling.”
Developed in partnership with VaynerMedia, The Unraveling digital short is available for viewing on YouTube and other digital platforms. Through this creative campaign, Scott® Bath aims to remind consumers of the importance of choosing a trusted brand like Scott® for their household needs.
To learn more about Scott® Bath products and how they can help you avoid bathroom woes, visit ScottBrand.com. With Scott® 1000, you can rest assured that you’ll always have the reliable toilet paper you need to tackle whatever life throws your way.
So, the next time you’re stocking up on bathroom essentials, remember the lessons learned in The Unraveling and choose Scott® 1000 for a truly unrivaled bathroom experience.
