In the pursuit of a better night’s sleep, Sleep Number® leads the way with its revolutionary Next Gen smart beds. These cutting-edge sleep solutions are designed to take your rest to the next level, offering unparalleled comfort and customization tailored to your unique needs.
At Sleep Number®, we understand that quality sleep is essential for overall health and wellbeing. That’s why we’ve combined world-leading sleep science and data to create smart beds that redefine the sleep experience. With adjustable firmness and innovative temperature control features, our Next Gen smart beds ensure that you wake up feeling refreshed and rejuvenated every morning.
Our professional campaign, aptly titled ‘Sleep Next Level,’ highlights the transformative power of our Next Gen smart beds. Published in the United States in February 2024, this campaign showcases how Sleep Number® continues to innovate in the household products industry, providing consumers with life-changing solutions for better sleep.
Partnering with renowned ad agency 72andSunny, we aim to communicate the unparalleled benefits of our Next Gen smart beds through compelling storytelling and engaging visuals. With one media asset, this film medium campaign captures the essence of our brand and the transformative impact of our innovative sleep technology.
At Sleep Number®, our mission is simple: to improve lives by delivering the best possible sleep experience night after night. With our Next Gen smart beds, sleeping next level isn’t just a luxury—it’s a fundamental aspect of enhancing your overall quality of life. Experience the difference with Sleep Number® and take your sleep to new heights.