VinFast, the trailblazing Vietnamese electric vehicle manufacturer, is accelerating its presence in the U.S. automotive market with the release of the second digital installment of its compelling “Changing Lanes” campaign. Starring actor Joey Lawrence, this campaign aims to redefine perceptions of electric vehicles (EVs) by spotlighting the remarkable features of VinFast’s VF 8 electric SUV.
Following the successful debut of the “Whoa” spot, the latest 60-second video features Lawrence filming a commercial for the all-new VF 8, a testament to VinFast’s commitment to innovation, style, and performance. Madam Le Thi Thu Thuy, CEO of VinFast Auto, emphasized that the “Changing Lanes” campaign goes beyond traditional car advertising, intending to spark a transformation in the way people view electric vehicles.
In the video, Lawrence takes center stage behind the scenes as he passionately films the VF 8 commercial, punctuating key moments with his signature catchphrase – “Whoa.” Beyond the catchphrase, Lawrence energetically highlights some of the VF 8’s standout features, showcasing its exceptional design, outstanding warranty, and comprehensive suite of premium features that set it apart in the competitive EV market.
The VF 8 electric SUV boasts an Italian Pininfarina design, underlining its commitment to aesthetics and style. With up to 402 HP and a remarkable range of up to 264 miles, the VF 8 brings powerful performance to the electric vehicle landscape. The 15.6-inch infotainment touchscreen keeps drivers connected, while fast charging speeds and an expanding charging network enhance convenience.
VinFast has left no stone unturned in ensuring a superior ownership experience. The VF 8 comes with a 10-year/125,000-mile vehicle warranty, providing peace of mind to owners. Additionally, a 10-year/unlimited mile non-commercial use battery warranty underscores VinFast’s confidence in the durability of its EV technology. The comprehensive aftersales care includes 24/7 roadside assistance, reinforcing VinFast’s commitment to customer satisfaction.
The VF 8 isn’t just a vehicle; it’s a statement of embracing innovation and pushing boundaries, as noted by Joey Lawrence. Living in California, where EVs are a common sight, Lawrence recognizes the VF 8’s unique position in a league of its own.
The “Changing Lanes” campaign continues to garner attention, showcasing the VF 8’s game-changing features, including its all-wheel drive performance, advanced safety technology, and a host of premium features. The collaboration between VinFast and Joey Lawrence aims to convey the meticulous craftsmanship and futuristic elements that make the VF 8 a true standout in the electric vehicle market.
For those intrigued by the VF 8’s groundbreaking features, VinFast invites exploration and test drives through its official online platforms. To witness the innovative spirit of the VF 8 and experience its exceptional performance, visit VinFast’s official website.
In conclusion, VinFast’s “Changing Lanes” campaign with the VF 8 electric SUV, featuring Joey Lawrence, is steering the automotive narrative in a new direction. With its focus on innovation, style, and performance, VinFast is making a bold statement in the crowded electric vehicle market, inviting consumers to embrace the future of driving.
