Whataburger is no stranger to satisfying cravings, and this April, they’re taking it up a notch with the introduction of their latest masterpiece: the Bacon Steakhouse Double burger. Imagine sinking your teeth into two juicy beef patties, topped with gooey melted aged cheddar, smoky bacon, crispy fried onions, and tangy steak sauce, all nestled between a perfectly toasted bun. It’s a flavor explosion that’s sure to delight even the most discerning taste buds.
But this isn’t just any ordinary burger. Whataburger’s Bacon Steakhouse Double is a limited-time offering, available exclusively until June 30. So if you want to experience the creamy, crispy, crunchy goodness for yourself, you’ll need to act fast.
To spread the word about their mouthwatering creation, Whataburger has teamed up with their agency of record, McGarrah Jessee (McJ), to launch a new creative ad campaign. Directed by Laura Murphy, the TV spot showcases a steakhouse waiter delivering the Bacon Steakhouse Double on a silver platter, highlighting the debate between wants and needs. But ultimately, as the ad cleverly points out, when it comes to delicious food, who cares about the distinction?
This campaign builds on Whataburger’s playful approach to advertising, as seen in their recent WhataWings campaign. Due to popular demand, WhataWings will remain on the menu through the end of 2024, giving customers even more reason to visit their local Whataburger.
So if you’re craving a culinary adventure that’s sure to satisfy, head to Whataburger and sink your teeth into the Bacon Steakhouse Double. It’s just like you want it and need it.
